Clarity
Criteria and assumptions, made visible
A vague worry is broken down into "what do I actually value" and "what am I taking as fact", so you can see it for yourself.
In development
Questions over Answers
Instead of an answer,
a better question
Ethos is a question-based AI for decision-making. It never decides for you — it makes your criteria and assumptions explicit through questions, and stays with you through the retrospective after the decision. In CHOFAM Society it joins as a decision advisor.
Decision sessions, a daily question, and retrospectives are in development.
QUESTION
What really matters in this decision?
Ethos asks about your criteria instead of handing you an answer.
ASSUMPTION CHECK
What is that assumption based on?
Hidden assumptions are surfaced so you can examine them yourself.
RETROSPECT
After deciding — what turned out differently?
Finishing the retrospective is what improves the next decision.
Product Principles
Never deciding for you
is Ethos's first principle
Withholding the answer is not a limitation — it is the design. Sovereignty and responsibility for the decision must stay with you, so that reliance on AI never quietly replaces your own judgement.
Sovereignty
The decision is always yours
Ethos does not score options or name a right answer. Ruling out decision-making on your behalf is a safety design that protects your judgement.
Retrospect
It stays with you after the decision
The decision is not the end — comparing expectation with reality in a retrospective is what strengthens the criteria for next time.
Decision Flow
From question to retrospective,
one decision session
Good decisions start with good questions, not good answers.
01
Lay it out
Describe the decision you are facing, as it is.
02
Clarify
Answer questions that surface your criteria and assumptions.
03
Decide yourself
Make the call on top of criteria you can now see.
04
Retrospect
Compare expectation with reality and carry it forward.
Better questions make better decisions
Ask us about Ethos's progress and collaboration.